The Referral link is an individual link the customers can share with their friends in order to get rewards for sharing and using the link. It can be found on the Rewards tab or the Referral page.
Here is where the Referral link is placed and further shared in the Rewards tab under the Points program section:
Here is the Referral link provided on the Referral page at the URL myshopify.com/pages/referral:
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