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Polly T.
Written by Polly T.

Best practices on setting up VIP tiers

Learn how you may maximize value from using VIP tiers

VIP Tiers program helps you provide a tiered customer engagement and reward users for reaching a tier. Here we are going to learn the ways in which you may set up the program.

The first step is to open the Dashboard->Rewards->VIP tiers->Add tiers

Give out unique names for each tier

It's important that your tiers are named in a way it's clear to customers. You may not only name tiers but add a compelling description and a logo.

Select the right criteria

To learn how to benefit from the programs, it's necessary to think about how the users become eligible for reaching a tier. You may learn more about how to choose the criteria here.

But, let's talk about why it's important to choose certain criteria and how to move on once you have made your choice.

If you would like to create a VIP tier program based on the amount spent, the Spent amount criteria can be the right fit for your store. You may encourage spending level on the store with special gifts for surpassing a certain amount. You may then differentiate which users spend the most on your store and come up with a solution to make them stay with you longer.

If you are mostly focusing on the Points program you may decide to choose the Earned points criteria. Basically, it tracks the number of points earned by the users and gives out tiers. The more the users earn points, the more discounts on the store they can access. That's why your VIP tier program's criteria need to be in line with the Points programs in regard to the number of points to reach a tier, for rewarding for tier, and redeeming for discounts.

If you would like to increase repeated purchases on the store, you may want to choose the Purchases made criteria. The more the users purchase, the more they are likely to enroll in your VIP tiers program. Make sure to reward them properly for their actions.

The reward for reaching a tier

It's evident that you may entice customers to spend more time in the store by offering them free discounts, points, or gift cards for reaching a tier. Also, consider using the Points multiplier to set a different level for each tier. You may learn more about rewarding options here.

Add the tag to members when reaching a tier

Checkbox with the activation of which input is shown. You can input the tag which will be assigned to the customer while reaching a tier:

Select product or customer eligibility for the discount for reaching a tier

You may specify the product and customer eligibility for each discount.

That's it! Hope you were able to find something new for yourself.

Be sure to let us know if you need further assistance with setting VIP tiers at email -